A CHILDREN'S charity is on a roll with a new fund raising venture which they are hoping is more than just a success on paper.

NCH has teamed up with Sainsbury's supermarket to produce a toilet roll that makes a trip to the smallest room a bit more fun.

Called The Entertaining Roll it features quizzes, games, fun facts and trivia on topics from current affairs to music.

And for every four pack sold at Sainsbury's stores the charity receives a 50p donation to help change the lives of 89,000 children across the UK.