CORONATION Street star William Roache is backing a new police campaign to protect children.

Cheshire Police is launching a campaign to provide parents and organisers of youth activities with information to help prevent attacks on children.

Mr Roache, who plays Ken Barlow in the soap, stresses a balance has to be struck between vigilance and not scaring the young people. He says the young people need to know "where to turn" if there are problems.