NATIONAL sofa retailer ScS, based on the Middlebrook Retail Park in Horwich, has struck gold having secured Martin Kemp to front its new national advertising campaign.
The face of the former Spandau Ballet and EastEnders star will soon be seen in ScS Bolton and will appear on a nationwide television and press advertising campaign.
Kemp will star in the commercials that will go live across the UK on Friday, October 1.
David Knight, chief executive of ScS said: "We were looking for someone who would really complement the ScS brand and appeal to all our different customers and we are confident we have found just that in Martin.
"Many of our female customers will have had posters of him over their walls as teenagers and would be delighted to invite him on to their sofas now. He also has that enviable, rugged charm that allows him to appeal to men and women of all ages."
Not that ScS necessarily needs Kemp's help to succeed. The firm continues to expand at an aggressive pace with a current total of 63 stores across the UK, including 12 in the North-west.
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