Nicola McLean was dubbed "ugly pirate" at school.
The glamour model was forced to wear an eye patch following corrective surgery on a squint, making her a target for bullies who mocked her appearance.
Her mum Margaret revealed to Heat magazine: "She became quite self-conscious when she was at school because she had a bad squint in one of her eyes.
"Eventually she had corrective surgery on it but that meant she had to wear a patch for a while. After that, the bullying got even worse and the kids started calling her an 'ugly pirate', which used to really upset her."
Nicola has admitted to her 'I'm A Celebrity... Get Me Out Of Here!' camp mates that she is never seen in public without make-up and her mum believes it stems from her insecurities over her childhood bullying, as well as taunts from fellow glamour models.
Margaret added: "She was bullied by other models who would say she wasn't good enough.
"Nicola always likes to wear make-up on her eyes to make them look bigger.
"Maybe the whole squint thing made her think her eyes weren't attractive and that eye make-up would make them look better and less squinty.
"It makes me feel sad, she's such a great girl, she has no reason to be insecure."
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article